NOKIA PESTLE ANALYSIS PDF

This page of the essay has words. Download the full version above. The activity of studying the implications of theses transformations and adjusting the way that organizations reply to them is known as business strategy. This has the ability to affect both the primary line of the company because of corporation tax but also the ability and power of customers to spend with Nokia and its services, linked to income tax.

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Opportunity to tap the 5G network market: The factor affecting it was the increasing demand for the 5G network. Nokia also claimed to have 45 commercial 5G deals to Q1 Also, it can able to bag more 5G contracts due to the ban imposed on Huawei, one of its competitors, by the US government. Rise of online video media opens up businesses for Nokia: The Deepfield technology of Nokia can open up its chances of getting revenue to the company. Telefonica Spain adopted Nokia's Deepfield cloud intelligence for greater visibility into application and serve traffic on its network.

SpaceTime can help in improving growth for Nokia Software business group by adding its products, market, and technology to the company's portfolio. SpaceTime has a variety of software solutions in areas such as the Internet of things IoT , customer experience management and collaboration.

It will also bring its talent and customers for Nokia. This expansion will also help Nokia in customer retention. By customer retention, it will help in bringing more stability to the company's software market and providing benefits to the customer as well as company, thus reducing market costs.

High customer defection rates lead to large marketing expenses due to excessive promotion and designing a new market strategy to recover and replace old customers. Creating new licensing opportunities: Nokia is focusing to generate revenues from patent and technology licensing and brand partnerships. It has one of the strongest patent portfolios in the technology industry that is from the innovations of Nokia, Nokia Siemens Network and Alcatel Lucent.

By extensive research activities at Nokia Bells Lab, they are trying to innovate in multiple areas, particularly in cellular standard-essential patents. Their Brand licensee for mobile phones and tablets, HMD Global, has launched a comprehensive portfolio of new Nokia branded phones. Their patent portfolio included 20, patents and has filed a patent on new inventions during Expanding network sales to selective vertical markets: Nokia is expanding to several vertical markets of high performance, Web and cloud companies, transportation, energy and public sector due to the digital world and automation requirements of these sectors.

For web and cloud companies, Nokia is providing all IP led approach. Nokia is targeting other verticals with automation platforms and private wireless networks to increase productivity and reduce costs of their operational systems. It has made Nokia move its some of the sensitive operations from China as components and software made in China may face an issue to sell in the outside market.

To safeguard itself from this scenario, Nokia is drafting emergency plans for having a separate supply chain for both markets. The thee way competition between Ericsson, Huawei and Nokia will turn out to be between Ericsson and Nokia.

Nokia has forcibly pulled deals from Huawei to build 5G wireless networks, to enable everything from autonomous cars to robot surgery.

HMD, the company responsible for making Nokia branded phones is also using this opportunity to expand internationally by releasing new products. The detailed complete set of references are available on request in the 'Complete report' on purchase. You can use the following in your reference section in order to give credit to the source.

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The company has approx. Leader in high-performance, end-to-end networks 2. Wide Range of Business Groups. Strong network communications brand portfolio 1. Weak performance of Cable Network Division 2. Majorly dependent on network equipment division Opportunities Threats 1. Opportunity to tap the 5G network market 2. The rise of online video media opens up businesses for Nokia. Acquisition of SpaceTime to improve its Software business group 4. Creating new licensing opportunities 5. Expanding network sales to selective vertical markets 1.

Risk against Patent Licensing Business 2. Strong Competition from various companies 3. Seasonality and cyclical nature of projects 4. This is the sample complete report which will give you a glimpse of what your complete report will cover after purchase. Free Summary Report. This report contains the table contents only. In case you need the complete report please purchase using the buy options displayed.

Safe and secure payments. Strength This section is available only in the 'Complete Report' on purchase. Weakness This section is available only in the 'Complete Report' on purchase. Opportunity 1. Threat This section is available only in the 'Complete Report' on purchase. Huawei export ban to benefit Nokia 1. Foreign Exchange Risk 2. Economic Slowdown in Europe. Torrid Finland Economy impacting Nokia.

Social Technological 1. Social and trust Economics 1. Augmented intelligence opening up new opportunities Legal Environmental 1. Lawsuit filed against Nokia 2. Risk against Patent Licensing Business 3. Non-adherence to regulatory compliance 1. Striving towards environmental sustainability 2. Initiatives for responsible sourcing Sample Complete Report. Political 1. Economic This section is available only in the 'Complete Report' on purchase.

Social This section is available only in the 'Complete Report' on purchase. Technological This section is available only in the 'Complete Report' on purchase.

Legal This section is available only in the 'Complete Report' on purchase. Environmental This section is available only in the 'Complete Report' on purchase. Sample Complete Report. TalkTalk Telecom Group Plc. Facebook Twitter Linkedin. How to Reference This Page? Jul 08, Major digital innovation initiatives undertaken by BMW Sep 20, Grow your business.

All Rights Reserved by Barakaat Consulting. Strong network communications brand portfolio. Majorly dependent on network equipment division. Expanding network sales to selective vertical markets. Huawei export ban to benefit Nokia. Augmented intelligence opening up new opportunities. Non-adherence to regulatory compliance.

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PESTEL Analysis of Nokia

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PESTLE Analysis of Nokia

Our website is made possible by displaying online advertisements to our visitors. Please consider supporting us by disabling your ad blocker. Unfortunately, it has been unable to adapt to changing market conditions created by the introduction of smartphones and the rise of aggressive competitors such as Apple Inc. Recent revenue figures indicate that Nokia is maintaining its market position but not growing. The troubles affecting Nokia arise from a radical transformation in its business environment. The impact of political factors on Nokia is hard to ascertain.

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PESTLE analysis of Nokia

Nokia is the Finland based mobile phone manufacturing company, which created new dimensions in the mobile phone technology. This company has introduced such products, which were able to high speed internet and they provide online gaming and multimedia functions. This mobile phone company exported its products in Europe, America and in Asia Pacific region. The company spread its business in about countries and it introduced the best possible technology in the beginning with different features of SMS, internet, MMS, camera and video recorders. UKessays, As Nokia Mobile Phone Company is large company and it is exporting its products in about countries, so every country has its own rules and regulations to deal with trade of the IT products and mobile phone services.

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Essay: Nokia PESTLE analysis, SWOT analysis, Five Forces, Marketing Mix 4Ps, 3Ps & more

These are all the external forces that are out of Nokias' control but have a significant effect on how the company operates and the strategic decision they make. This model looks at the Political, Economical, Social, Technological, Legal and Environmental factors relating to Nokia and the industry they operate in. To understand the macro environment more this article will study each section in depth. The Political factors relates to the factors which the government also affects such as government instability or rules and regulations which the business must follow. Nokia have recently moved one of its manufacturing facilities to India, and because of this it is important that Nokia follow the rules and regulations that are set in India, so that they can operate as efficiently as possible.

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